Sales Psychology
Course Prerequisites
- Please note that this course has the following prerequisites which must be completed before it can be accessed
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SALES: The Process
About This Course
Definition: The study of how a customer’s state of mind impacts their buying decisions, emphasizing understanding the customer’s needs, wants, emotions, and motivations. This involves using principals from psychology to influence buying decision, such as understanding social behaviors and how the brain works. This knowledge will help you guide how and why customers choose to buy.
Learning Objectives
How to understand what a potential buyer fells and thinks and tailor your approach to fulfil their wants or needs.
Target Audience
- Sales, Canvassing, Marketing
Curriculum
1 Lesson
Personality Traits
Understanding a buyers personality is where you start to understand how they make decisions.