Canvassing
Canvassing is a marketing technique that involves direct contact with potential customers or clients to promote a product, service, or cause.
Field Marketing Employment Agreement
General information and regulations of Avalon Roofing and Exterior
Avalon Employee Public Image and Customer Service Pledge
Perception of the business that affects customers
Avalon Field Marketing Behavioral Policy
Understanding the core policy's
Field Marketing the Basics
Training and Continuing Education,
Dress Code,
Technology,
Field Marketing Door Knocking Objectives,
How Avalon Evaluates Field Marketers
Avalon Field Marketing Vehicle Use and Mileage
Using company or personal vehicles
Avalon Field Marketing Training Schedule and Training Pay
Understanding what Training will look like and how much pay you will receive
Lead Generator Basics
Canvassing Basics
How a Shingle is Put Together
What to know about every layer of a Shingle
Identifying damage
How to identify damage to a roof
What To Look For
Examples of what to look for while canvassing
How to Approach the House
Knowing how to look, knock, and mark the house
Using the Slap System For Appointment Setting
Following the SLAP formula
Scripts (Initial Contact Options) (S, L, A)
Reference scripts to go by while at the homeowner's door
Rebuttals
What to do when you run into push back
Extra Videos to Watch
Different looks on how to Canvas
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Old Windows & Wood Fascia
Looks like a beautiful house… why would we knock…
Wooden siding, soffit, fascia and an old wooden door & windows
Siding looks like they paint like they should, but they can save them money by switching to vinyl
We can wrap their soffit and fascia in metal to be protected by the elements.
Looking closer at this beautiful home because even if they look perfect, they could have hidden imperfections. We don’t want to by-pass how much hard work it is to keep up with a home like this but to let them know that we can save them time and money by wrapping their soffit and fascia with metal along with switching over to vinyl siding. A lot of people will understand that they take a lot of time in making their house look nice so mentioning that to them and stating they can save a lot of time as well as money can be a key factor. They can take that time and spend it on many other events in their lives.
