Canvassing
Canvassing is a marketing technique that involves direct contact with potential customers or clients to promote a product, service, or cause.
Field Marketing Employment Agreement
General information and regulations of Avalon Roofing and Exterior
Avalon Employee Public Image and Customer Service Pledge
Perception of the business that affects customers
Avalon Field Marketing Behavioral Policy
Understanding the core policy's
Field Marketing the Basics
Training and Continuing Education,
Dress Code,
Technology,
Field Marketing Door Knocking Objectives,
How Avalon Evaluates Field Marketers
Avalon Field Marketing Vehicle Use and Mileage
Using company or personal vehicles
Avalon Field Marketing Training Schedule and Training Pay
Understanding what Training will look like and how much pay you will receive
Lead Generator Basics
Canvassing Basics
How a Shingle is Put Together
What to know about every layer of a Shingle
Identifying damage
How to identify damage to a roof
What To Look For
Examples of what to look for while canvassing
How to Approach the House
Knowing how to look, knock, and mark the house
Using the Slap System For Appointment Setting
Following the SLAP formula
Scripts (Initial Contact Options) (S, L, A)
Reference scripts to go by while at the homeowner's door
Rebuttals
What to do when you run into push back
Extra Videos to Watch
Different looks on how to Canvas
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Heavy Streaking Moss
Moss is easy to spot and can indicate much more than a cosmetic problem. Moss growth will halt and trap water as it attempts to drain off the roof and, while it can be removed fairly easily if the conditions remain prone to moss growth (areas of the roof that do not get much sun exposure; moist and cool climate), it will quickly return.
A bit tougher to identify is an algae growth that can create dark stains that are sometimes overlooked or attributed to regular aging. As algae accumulates, the stains can darken and lengthen over time. Any inconsistency in roof color over time could indicate the presence of a mold or algae growth or other moisture-related cause.
This is caused by algae called Gloeocapsa Magma
Gloeocapsa Magma takes three things to live:
- Water
- Air
- Food (Limestone)
This is eating away at the shingles and will cause the roof to leak eventually
The black marks are poop from the Alge
